Trademark Portfolio Management

U.S. Registration

Under U.S. Trademark law, a company may have trademark rights through the use of a mark without registration, but such rights are limited. Federal registration provides additional benefits not available with simple use, such as the presumptive validity of the mark, presumptive ownership of the mark and presumptive nationwide rights to the mark. Federal registration also provides the public with notice of your rights that can serve to warn potential infringers and bestows upon the owner with the right to use the ® registration symbol. As such, federal registration is a must to protect the value of your company.

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International Registration

In addition, most foreign countries’ trademark laws recognize the first person or entity to file a trademark application as holding superior trademark rights. The resulting race to the trademark office makes it imperative for companies to protect their marks through registration in any country in which it sells, intends to sell, manufactures or distributes products or services, before someone else does.

Markery Law works with an established network of trusted international counsel to help its clients protect and enforce their brands around the world. We counsel companies to determine the most cost-effective strategy to provide the best trademark protection for their businesses.

Additional services include:

  • Brand/Marketing Guidelines
  • Brand Development Strategy
  • Due Diligence
  • Trademark and Brand Counseling (Brand Selection)
  • Trademark Search and Clearance
  • Trademark Audits
  • US and International Trademark Registration Strategy
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Welcome to Markery Law.

We are here to put our more than 65 years of combined legal experience in trademark law to work for your business.